Proctor & Gamble Partner With Allstate Gospel Superfest
P&G Partner With Allstate Gospel Superfest For A Night of Music and Celebration
Kierra "KiKi" Sheard
On January 9, 2010 the Cintas Center at Xavier University will be filled with music and celebration as the Allstate Gospel Superfest rolls into Cincinnati, OH.
In its 11th year, the Allstate Gospel Superfest, sponsored in part by Procter & Gamble will bring together more than thirty national gospel music acts for one night to celebrate with song and praise.
This year’s event will be co-hosted by film and television stars Vivica A. Fox and Flex Alexander and will introduce the first ever Horizon Award, which will honor songstress, Mary Wynn of Detroit, as one of the nation’s most promising new voices.
“P&G is thrilled to be a sponsor for the Gospel Superfest, which is a must-stop on the gospel music events calendar,” said Marchoe Northern, P&G Swiffer brand manager. “For P&G, it is important for us to support events and programs that celebrate the rich culture of all of our consumers.”
The event will feature thirty national gospel music artists including Richard Smallwood, J. J. Hairston, Jason Nelson, Ki Ki Sheard, The Whispers, Shirley Murdock, J. Moss, 21:03, Dorinda Clark Cole, James Jackson & Atlanta Praise, Tonya Baker, Karen Clark Sheard, Ricky Dillard & New G, Keith Wonderboy Johnson, James Fortune, Regina Belle, The CCC Step Team of Brooklyn, NY, Vickie Winans, Professor Wilbur Belton & The Ladweg Choir, Ernest Pugh, among others.
About Gospel Superfest
The Allstate Gospel Superfest is one of the nation’s largest TV recordings in the field of urban-targeted- inspirational music and entertainment. Founded in 1998, the show has maintained a consistent presence in broadcast syndication for ten consecutive years since the year 2000. The Allstate Gospel Superfest is carried by major TV network affiliated stations including ABC, CBS, NBC, FOX, CW, & MYTV. The show is also carried on major Christian networks including The Trinity Broadcasting Network and The Word Network which can be viewed on multiple cable carriers and Direct TV.
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